The study of European business prepares students to conduct and manage businesses on an international level. Along with developing management skills and learning business basics, students may be immersed in firms abroad to help learn about cultures and languages.

The PhD is a doctoral degree, specifically called a "doctor of philosophy" degree. This is misleading because PhD holders are not necessarily philosophers (unless they earned their degree in philosophy!). That said, PhD recipients are able to engage in thought experiments, reason about problems, and solve problems in sophisticated ways.